Optimally
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Terms & Conditions

Last updated: 25 September 2026

Agreement

These terms govern your use of this website and any enquiry you make to Optimally ("we", "us"). By using the site or making an enquiry, you agree to these terms. If you do not agree, please do not use the site.

Your signed agreement comes first

Every paid engagement is governed by a service agreement signed by you and by us. That signed agreement takes precedence over these terms in every respect. Where anything on this website, including the summary of guarantees below, differs from your signed agreement, the signed agreement applies. Nothing on this site forms part of your contract unless it is written into that agreement.

Our standard guarantees

Our standard service agreement includes two guarantees, and they are intended to be simple. Individual agreements can include different guarantees, or none, depending on the engagement. What applies to you is what your signed agreement says.

The booked calls guarantee counts bookings. It is a promise about what our system produces, and it is the part we control. Whether a booked lead turns up, whether they are the right fit, and whether they buy come down to your offer, your pricing and your sales call, so those are not guaranteed, by us or by anyone else who is being straight with you. The precise conditions, counting rules and claim window are in your service agreement, which takes precedence over this summary.

Summaries of our guarantees on this site are descriptions of our standard terms, not offers. Nothing here entitles you to a refund; your signed agreement does, on the conditions written in it.

Examples, case studies and testimonials on this site show what particular clients achieved. They are illustrations of what the system can do, not a promise that your numbers will match theirs.

Fees and refunds

Fees for paid engagements are set out in your service agreement and are payable as agreed there. Apart from any guarantee written into your signed agreement, fees are non-refundable. Payment plans are taken automatically from the card you save at checkout on the dates shown on your payment page.

Your responsibilities

Intellectual property

The design, copy, and code of this website belong to us or our licensors. Pages we build for you: once the agreed fees are paid, you may use the delivered page for your business on the terms of your signed agreement. We keep the right to reuse general techniques, layouts, and know-how, and to reference non-confidential work in our portfolio and marketing unless you ask us not to.

Communications

By submitting your phone number or texting us first, you agree that we may contact you about your request by SMS/iMessage, email, or phone. Message and data rates may apply. Reply STOP to any text to opt out. See our Privacy Policy for how we handle your data.

Liability

To the fullest extent permitted by law, we are not liable for indirect or consequential losses, loss of profit, or loss of data arising from your use of this site. Nothing in these terms limits liability that cannot be limited by law, including for fraud or for death or personal injury caused by negligence. Liability in respect of a paid engagement is governed by your signed agreement, not by these terms.

Third-party links and tools

The site may link to or embed third-party services (for example video hosting and scheduling tools). We are not responsible for their content or practices.

Changes

We may update these terms from time to time. The date at the top shows the latest version. Continued use of the site after changes means you accept the updated terms.

Governing law

These terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction, except where the law of your country of residence gives you additional non-excludable rights.

Contact

Questions about these terms: hello@optimally.ltd.